EIN 94-3333076

Visitors Oakland

IRS 501(c) type
501(c)(6)
Num. employees
12
Year formed
1999
Most recent tax filings
2021-06-01
Description
Visit Oakland is a non-profit organization marketing Oakland, California as a travel destination. Visit Oakland offers a wide variety of complimentary services and materials for travelers interested in visiting Oakland.
Also known as...
Oakland Convention and Visitors Bureau; Visit Oakland
Total revenues
$2,521,962
2021
Total expenses
$2,365,667
2021
Total assets
$3,298,454
2021
Num. employees
12
2021

Program areas at Visitors Oakland

Visit Oaklands mission is to increase tourisms economic impact to Oakland throughdestination development and brand management. The organization is tasked to increasetourism, and in turn increase the tourism taxes that directly benefit the City ofOaklands general fund. Additionally, as a marketing organization, Visit Oaklandprovides an overarching destination brand and betters the perception of thedestination through positive media coverage. This brand management, sales and publicrelations outreach ultimately increases leisure travel, businesses travel, groups,meetings, conventions, sporting events and new economic development for the City ofOakland.

Personnel at Visitors Oakland

NameTitleCompensation
Peter GamezPresident and Chief Executive Officer
Jon MarshChief Financial Officer and Treasurer$0
Rhanee P PalmaChief Sales Officr$103,243
Lisa J BairdMarketing Director$110,262
Jean Paul ZapataPR Director$106,257
...and 16 more key personnel

Financials for Visitors Oakland

RevenuesFYE 06/2021
Total grants, contributions, etc.$2,374,986
Program services$118,619
Investment income and dividends$1,205
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$23,057
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$4,095
Miscellaneous revenues$0
Total revenues$2,521,962

Form 990s for Visitors Oakland

Fiscal year endingDate received by IRSFormPDF link
2021-062022-07-27990View PDF
2021-062022-05-15990View PDF
2020-062022-04-28990OView PDF
2019-062022-03-29990OView PDF
2018-062022-01-26990OView PDF
...and 9 more Form 990s
Data update history
July 14, 2023
Posted financials
Added Form 990 for fiscal year 2021
May 13, 2023
Updated personnel
Identified 28 new personnel
May 9, 2023
Used new vendors
Identified 1 new vendor, including
February 4, 2023
Posted financials
Added Form 990 for fiscal year 2019
February 4, 2023
Posted financials
Added Form 990 for fiscal year 2018
Nonprofit Types
Business and community development organizationsConvention and visitors bureaus
Issues
Community improvementEconomic development
Characteristics
State / local levelReceives government funding
General information
Address
481 Water St
Oakland, CA 94607
Metro area
San Francisco-Oakland-Berkeley, CA
County
Alameda County, CA
Website URL
visitoakland.com/ 
Phone
(510) 839-9000
Facebook page
VisitOakland 
Twitter profile
@visitoakland 
IRS details
EIN
94-3333076
Fiscal year end
June
Taxreturn type
Form 990
Year formed
1999
Eligible to receive tax-deductible contributions (Pub 78)
No
Categorization
NTEE code, primary
S33: Visitors, Convention Bureau
NAICS code, primary
561591: Convention and Visitors Bureaus
Parent/child status
Independent
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