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EIN 72-0272830

Allstate Sugar Bowl

IRS 501(c) type
501(c)(3)
Num. employees
14
City
New Orleans
State
Louisiana
Year formed
1935
Most recent tax filings
2022-06-01
NTEE code, primary
N70: Amateur Sports Competitions
Description
The mission of the Allstate Sugar Bowl is to sponsor and promote amateur sporting events which will foster revenue and spark economic growth in the city of New Orleans and the state of Louisiana.
Also known as...
Sugar Bowl
Total revenues
$18,207,173
2022
Total expenses
$20,355,304
2022
Total assets
$66,510,603
2022
Num. employees
14
2022

Program areas at Allstate Sugar Bowl

The organization hosts the allstate Sugar Bowl, an annual collegiate football post-season Bowl game. The allstate Sugar Bowl is one of the oldest Bowl games in the country, hosting its 88th annual collegiate Bowl game on january 1, 2022. 66,749 spectators attended the january 1, 2022 event, with approximately 64.8 percent of the attendees coming from outside the greater new orleans metropolitan area.
During the fiscal year ended june 30, 2012, the Sugar Bowl donated $1,000,000 to a local foundation for the restricted purpose of restoring the facilities of joe brown park in new orleans. Accompanying this donation is a commitment to the foundation of $100,000 per year for 10 years of dedicated maintenance and programming.
The organization sponsors 25 amateur sporting and recognition events in Louisiana and around the greater new orleans metropolitan area. To promote amateur sports in the area, the Sugar Bowl supported state and local associations for volleyball, golf, regatta, lacrosse, soccer, swimming, and basketball. In addition, the organization sponsors the manning award, the new orleans sports hall of fame, and the national football foundation. The sum total of the economic impact for all Sugar Bowl activities was $210 million in 2021-2022.

Grants made by Allstate Sugar Bowl

GranteeGrant descriptionAmount
Big Twelve ConferenceTo Support the Conference As Part of A Payout for Participating in the Annual Allstate Sugar Bowl.$5,500,000
Southeastern Conference (SEC)To Support the Conference As Part of A Payout for Participating in the Annual Allstate Sugar Bowl.$5,500,000
Second Harvest Food Bank Greater New Orleans and AcadianaTo Support the Second Harvest Food Bank's Relief Efforts Following Hurricane Ida.$125,000
...and 8 more grants made

Personnel at Allstate Sugar Bowl

NameTitleCompensation
Jeff HundleyChief Executive Officer$770,951
Derek MorelExecutive Vice President for Sales and Marketing$265,041
Austin MartinDirector of Operations
Kathy GaspardDirector of Business Operations - Emeritus / Director of Business Operations Emeritus
Tim ShaySenior Director , Finance$162,878
...and 11 more key personnel

Financials for Allstate Sugar Bowl

RevenuesFYE 06/2022
Total grants, contributions, etc.$49,470
Program services$14,685,130
Investment income and dividends$1,213,935
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$2,194,272
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$64,366
Total revenues$18,207,173

Form 990s for Allstate Sugar Bowl

Fiscal year endingDate received by IRSFormPDF link
2020-062021-02-24990View PDF
2019-062020-12-21990View PDF
2018-062019-10-12990View PDF
2017-062018-10-16990View PDF
2016-062017-09-25990View PDF
...and 9 more Form 990s

Organizations like Allstate Sugar Bowl

OrganizationLocationRevenue
Orange Bowl CommitteeMiami Lakes, FL$25,818,978
Reno Air Race AssociationReno, NV$5,151,361
Valspar ChampionshipPalm Harbor, FL$12,333,145
Guaranteed Rate BowlScottsdale, AZ$4,579,117
PENNSYLVANIA INTERSCHOLASTIC Athletic AssociationMechanicsburg, PA$8,959,016
United States Figure Skating AssociationColorado Springs, CO$19,148,082
USA SoftballOklahoma City, OK$12,147,216
USA GymnasticsIndianapolis, IN$28,360,406
United States Ski and Snowboard AssociationPark City, UT$32,052,009
Challenged Athletes Foundation (CAF)San Diego, CA$15,136,536
Data update history
May 25, 2023
Updated personnel
Identified 5 new personnel
May 13, 2023
Used new vendors
Identified 1 new vendor, including
August 23, 2021
Posted financials
Added Form 990 for fiscal year 2020
August 21, 2021
Posted financials
Added Form 990 for fiscal year 2019
April 6, 2021
Updated personnel
Identified 8 new personnel
Nonprofit Types
Sports competitionsSports organizationsHeadquarter / parent organizationsCharities
Issues
Human servicesSports
Characteristics
State / local levelCommunity engagement / volunteeringProvides scholarshipsTax deductible donations
General information
Address
1500 Sugar Bowl Dr
New Orleans, LA 70112
Metro area
New Orleans-Metairie, LA
County
Orleans Parish, LA
Website URL
allstatesugarbowl.org/ 
Phone
(504) 828-2440
IRS details
EIN
72-0272830
Fiscal year end
June
Taxreturn type
Form 990
Year formed
1935
Eligible to receive tax-deductible contributions (Pub 78)
Yes
Categorization
NTEE code, primary
N70: Amateur Sports Competitions
NAICS code, primary
7113: Promoters of Performing Arts, Sports, and Similar Events
Parent/child status
Central organization
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