EIN 94-0322280

Better Business Bureau

IRS 501(c) type
501(c)(6)
Num. employees
54
Year formed
1927
Most recent tax filings
2024-03-01
Description
Better Business Bureau advances marketplace trust by promoting honesty, truthfulness, and reliability in merchandising and advertising while discouraging fraudulent and deceptive business methods and advertising. They investigate, publicize, and assist in procuring proper legal action against vendors involved in fraudulent business practices.
Total revenues
$5,416,856
2024
Total expenses
$6,131,378
2024
Total assets
$4,396,225
2024
Num. employees
54
2024

Program areas at Better Business Bureau

Promote honesty, truthfulness and reliability in merchandising and advertising. Discourage fraudulent and deceptive Business methods and advertising. Investigate, publicize and aid in procuring proper legal action against vendors involved in fraudulent Business practices. Act as arbitrators in settling disputes between vendors and consumers.

Personnel at Better Business Bureau

NameTitleCompensation
Lori WilsonPresident and Chief Executive Officer$328,344
Lori ShepherdVice President of Operations
Jessica ZavalaVice President Finance and Human Resources / Director Human Resources$115,867
Paul BlakeleyExecutive Vice President
Will HollisDirector of Finance and Human Resources
...and 9 more key personnel

Financials for Better Business Bureau

RevenuesFYE 03/2024
Total grants, contributions, etc.$0
Program services$4,716,669
Investment income and dividends$153,386
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$170,352
Net gain from sale of non-inventory assets$0
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$376,449
Total revenues$5,416,856

Form 990s for Better Business Bureau

Fiscal year endingDate received by IRSFormPDF link
2024-032024-09-05990View PDF
2023-032024-02-15990View PDF
2022-032022-10-18990View PDF
2021-032022-02-14990View PDF
2020-032021-06-08990View PDF
...and 10 more Form 990s
Data update history
June 4, 2024
Posted financials
Added Form 990 for fiscal year 2023
May 22, 2024
Updated personnel
Identified 9 new personnel
May 19, 2024
Used new vendors
Identified 1 new vendor, including
August 11, 2023
Updated personnel
Identified 2 new personnel
August 8, 2023
Posted financials
Added Form 990 for fiscal year 2021
Nonprofit Types
Civic / social organizationsPublic sector nonprofits
Issues
Community improvementPublic policyBusiness and industry
Characteristics
Memberships
General information
Address
PO Box 218
San Leandro, CA 94577
Metro area
San Francisco-Oakland-Berkeley, CA
County
Alameda County, CA
Website URL
bbb.org/ 
Phone
(510) 844-2020
Facebook page
BetterBusinessBureau 
Twitter profile
@bbb_us 
IRS details
EIN
94-0322280
Fiscal year end
March
Taxreturn type
Form 990
Year formed
1927
Eligible to receive tax-deductible contributions (Pub 78)
No
Categorization
NTEE code, primary
W90: Consumer Protection and Safety
NAICS code, primary
813410: Civic and Social Organizations
Parent/child status
Independent
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