EIN 45-5599373

Counter Tools

IRS 501(c) type
501(c)(3)
Num. employees
9
Year formed
2012
Most recent tax filings
2024-06-01
NTEE code, primary
Description
Counter Tools facilitates public health policy changes affecting the retail environment by providing nonprofit proprietary software tools, training, and technical assistance. Its services include education and outreach materials, leading-edge proprietary software tools, and training and technical assistance to public health practitioners working in partner local, state or national organizations as they identify the need and build momentum for evidence-based policies.
Total revenues
$1,340,896
2024
Total expenses
$1,203,241
2024
Total assets
$472,685
2024
Num. employees
9
2024

Program areas at Counter Tools

Counter Tools provides leading-edge proprietary software Tools, education and outreach materials, training and technical assistance to public health practitioners working in partner local, state, or national organizations as they identify the need and build support for, adopt, implement and evaluate policy, systems and environmental interventions to promote tobacco-free living, prevent obesity, and limit the influence of all neighborhood factors that are deleterious to health.

Who funds Counter Tools

Grants from foundations and other nonprofits
GrantmakerDescriptionAmount
AmazonSmile FoundationGeneral Support$40

Personnel at Counter Tools

NameTitleCompensation
Maria JulianExecutive Director$108,182
Ernie HudsonSenior Director Produ$115,822
Peter RubenackerDirector of Program Management$67,500
Nina BaltierraPast Executive Director$75,900
Allison MyersFormer Executive$66,262

Financials for Counter Tools

RevenuesFYE 06/2024
Total grants, contributions, etc.$0
Program services$1,333,967
Investment income and dividends$6,929
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$0
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$0
Total revenues$1,340,896

Form 990s for Counter Tools

Fiscal year endingDate received by IRSFormPDF link
2024-062024-08-19990View PDF
2023-062023-10-19990View PDF
2022-062022-11-14990View PDF
2021-062022-05-13990View PDF
2020-062021-04-15990View PDF
...and 6 more Form 990s
Data update history
September 28, 2024
Posted financials
Added Form 990 for fiscal year 2024
September 23, 2024
Updated personnel
Identified 3 new personnel
August 2, 2024
Used new vendors
Identified 1 new vendor, including
December 3, 2023
Posted financials
Added Form 990 for fiscal year 2023
December 2, 2023
Updated personnel
Identified 2 new personnel
Nonprofit Types
Mental health organizationsResearch centersCharities
Issues
Science and technologyHealthMental health
Characteristics
Political advocacyConducts researchTax deductible donationsAccepts online donations
General information
Address
11312 Us 15-501 N Ste 107-144
Chapel Hill, NC 27517
Metro area
Durham-Chapel Hill, NC
County
Orange County, NC
Website URL
countertools.org 
Phone
(919) 694-3066
IRS details
EIN
45-5599373
Fiscal year end
June
Taxreturn type
Form 990
Year formed
2012
Eligible to receive tax-deductible contributions (Pub 78)
Yes
Categorization
NTEE code, primary
F00: Mental Health: General
NAICS code, primary
5416: Professional, Scientific, and Technical Services
Parent/child status
Independent
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