Ilar

At Ilar we are convinced of the importance of self-care in the health of latin american citizens.this power of decision is a fundamental asset for the maintenance and protection of the health and well-being of the population and positions the non-prescription medicines as a key element in the treatment of minor ailments for a large part of the population. In order for this right of choice to be exercised, an adequate context is necessary, which facilitates access to the necessary information on these products. Our vision is to improve the health of latin american citizens through responsible self-care. For that reason, from Ilar we assume the mission to create a favorable environment to support a greater adoption of self-care through - expand the regional understanding of the value of self-care in public health and the responsible use of non-prescription medicines; - support the development of responsible regulations and public policies focused on self-care; - strengthen the basis of factual evidence to convey the value of access, communication and the importance of user selection, based on information.