Meat Collective Alliance

In 2023, we launched a new website to make our resources easier to navigate; we launched our farmin : marketing fundamentals course for producers, providing marketing education, strategy and tools for farmers and ranchers across the us; we welcomed a new executive director and grew our staff; created foundational materials for our bacon program's apprenticeship pilot, which will help train and align the next generation of butchers; we shared our local Meat, local flavor and real burger of earth daytm promotional toolkits; direct program reach - 300 participants, 34% reporting an increase in revenue; and reached 4,500 stakeholders indirectly.