Program areas at Miami Freedom Project
Organizing & training engaging in regular 1-on-1 meetings with community leaders to identify shared interests and potential collaborations and bring them into closer alignment with grassroots efforts. Programming virtual and in-person panels and events around topics impacting our communities - specifically climate justice, economic justice, access to health care, immigration reform, and racial justice developing a base of young progressive Miami leaders by offering training and workshops on organizing and movement building. Providing media training for community and grassroots leaders whose voices will carry particular resonance in spanish and spanglish media. Identifying and developing new voices willing to draft an op-ed, submit a letter to the editor, or develop digital content around a relevant issue. Organizing workshops: our mobilize for Miami workshops help young progressive latinx Miami leaders build organizing capacity leading into early voting and define a path towards social change and public action. Leading up to the 2022 midterm elections, we held an art and organizing workshop with movimiento san isidro. Media trainings: in response to miami-dades political shift to the right, weve held multiple training sessions with grassroots and community leaders to identify and rapidly respond to disinformation in both spanish and english on social media, radio appearances, and traditional media outlets with a focus on developing skills and tools for debating. Spanish language speakers bureau: we held our first virtual media training with leaders of local grass-roots organizations in june 2022 in partnership with Florida watch. The goal was to find people who could respond quickly to false information in both spanish and english on social media, in radio interviews, and in traditional media, with a focus on developing debate skills and tools. To ensure that wed be able to plug in trainees to any available earned media opportunities, the initial (14) registrants were asked to join a speakers bureau of identified spokespeople. This was followed by a follow-up in-person training (disinformation, counter narratives, and rapid response). At the request of one of the participants, we also held an additional in-person training for cuban american women supporting democracy (cawsd), a non-partisan group of 20+ women dedicated to challenging disinformation. Participants receive weekly guidance in both spanish and english to help inform media appearances and address mis/disinformation (40+ issues to date). Each edition focuses on topics that monitoring reports have identified as areas of concern where an increased amount of mis/disinformation has been identified. We also include relevant articles and sample tweets to be shared. By providing this information, we have been able to not only counter but inoculate against disinformation. Since the fall of 2022, our speakers bureau has grown to include 70+ grassroots leaders from 30+ organizations generating television, radio, and print interviews throughout the last midterm election season. Our growing list coalition-led initiatives and partnerships public land for public good in order to ensure a competitive request for proposal (rfp) process that integrated the reports recommendations - including green space, community resource centers, and affordable housing - plpg held (2) town halls and a press conference with community members, business owners, and religious leaders before the city of Miami moved forward with the redevelopment of allapattah's 18-acre gsa lot in august 2022. Florida for all : getting out the latino vote as the 2022 midterm elections approached, we're-joined Florida for all to lead their cuban table. Ffa's six country of origin work groups: colombia, cuba, dominican republic, mexico, puerto rico, and venezuela organized over 50 field events with over 1,000 attendees to increase voter turnout and participation. To support this effort, mfp held a series of gotv field effort to engage community members and mobilize latino voters including: voter registration drives in collaboration with the hispanic federation and engage Miami (just vote bro: lechonazo 2022 and domino & canvass), voter canvassing in hialeah (welcome to hialeah: gotv halloween scavenger hunt), pre-election text bank and salsa class (salsa the vote), phone banking, and tabling events were among them. Watch this compilation reel to see a culmination of the videos from the 2022 midterm election. Be a voice for cuba following the devastation caused by hurricane ian, mfp and roots of hope launched a campaign to collect humanitarian aid in september 2022. The Miami foundation joined us in making a dollar-for-dollar matching contribution to the give cuba.org campaign which was administered by roots of hope. Messaging & rapid response producing op-eds to address current issues and combat disinformation in spanish and english language media. Programming original and non-original content on social media platforms with weekly calls to action. Creating scripted video content that is professionally produced and shared across all platforms. Maintaining a story bank featuring latinx leaders that we engage through our programming. Tracking and monitoring performance of digital campaigns. . Digital campaigns getting out the vote 2022 whats you political emergency - (6) short form videos (15-30 sec clips) addressing topics relevant to voters in an effort to combat mal/disinformation surrounding key issue areas investing in a green economy, critical race theory, respecting pronouns, property insurance, student loans, fpl rate hikes, and gas prices. Whats your issue?/para quin vas a votar? (8) short form videos (15-30 sec clips) highlighting community members representing diverse ages and backgrounds in both spanish and english sharing the issue that motivates their vote. Topics include: gun safety, consumer protection, reproductive rights, public education, strengthening democracy, lgbtq+ rights, workers rights, and environmental activism. Dont be a caro - partnership with local environmentalist, andrew otazo about the importance of voting for candidates that believe in climate change and taking positive action against the negative impact of climate change on the Miami community. Influencer program - mfp partnered with local influencers to create short form videos that spark voter interest, provide voter education on relevant topics voter education microcontent: original graphics created by mfp and shared across all social media platforms. Vote-by-mail early voting volunteering at the polls ballot measures election day reminders organizational goals: leading and supporting direct advocacy re climate impacts on vulnerable communities, affordable housing, medicaid expansion, immigration reform, racial justice, voter rights preemptively responding to disinformation by creating content that targets latinx audiences maintaining and expanding press list & relationships monthly newsletter/outreach to growing network. Previous examples include: september 2022, october-november 2022, december 2022, spring/summer 2023 january 2022 - december 2022 earned media hialeah drama shows enduring power of Miami spanish radio (Miami herald, november 2022) in Miami, cuban american progressives promote civic engagement ahead of midterms | the world from prx (the world-npr, november 2022) 630 local organizations drive people to polls with salsa (wlrn, november 2022) pedro sevcec: congresswoman nancy pelosi steps down as speaker of the house, ex-vice president mike pence comments on donald trump (megatv, november 2022) ahora con oscar haza: biden announcement of hurricane relief to cuba (mega tv, october 2022) lnea de fuego: sigue en picada la confianza en los medios de comunicacin en eeuu (univisin, august 2022) administration can end 'remain in mexico' policy (nbc6 local, june 2022) misinformation in the latino community (meet the press, april 2022) progressive groups target jason brodeur, ileana garcia, nick diceglie in ads slamming 'bad bills' (Florida politics, march 2022) how to talk to mami & papi about anything with juleyka lantigua (lwcstudios, january 2022) op-eds la comisin de servicios pblicos ha abandonado a los ancianos de Florida contra fpl | opinin (el nuevo herald, march 2023) your view: real men vote for feminists (the new tropic & el nuevo herald october 2022) los hombres de verdad votan por las feministas ( el nuevo herald, october 2022) threats against refugees show importance of immigrant rights (orlando sentinel september 2022) Miami tiene la oportunidad de construir viviendas asequibles en allapattah en terrenos propiedad de la ciudad. No lo arruines( el nuevo herald, september 2022) those cubans (medium, august 2022) Miami has a chance to build affordable homes on city-owned land. Dont blow it ( the Miami herald, september 2022) shipping cuban migrants out of state betrays our values (south Florida sunsentennial, august 2022)