National Drowning Prevention Alliance

The ndpa educates professionals and conducts marketing to caregivers of young children, parents, and others involved in Drowning Prevention. The ndpa holds an annual educational event called the National water safety conference in conjunction with the association of aquatic professional's conference each year which attracts over 1,000 attendees between both organizations. This event showcases best practices, the latest in research, strategy development, and products to assist individuals and organizations from accross the nation to work together and maximize their efforts. Ndpa also maintains an active comprehensive website offering Drowning Prevention information and marketing campaigns highlighting water safety. During 2022 -2023, the ndpa continued and expanded our water safety champion program which provides consumer and industry education specific to individual sectors such as parents/caregivers, residential pool professionals, commerical pool professionals, and pediatricians. Over 3,000 of these targeted groups receive simple, clear, and high-quality Drowning Prevention education resources and tools. The ndpa also delivers water safety education via traditional media, reaching a potential 6 billion people during 2022-2023 and via social media with a network of close to 35,000 with over 2.5 million impressions during 2022-2023.