Purple Haze Standardbred Adoption Program

In 2023, the organization increased donation and Program revenue by over $13,000 from the prior year.

There has been a concentrated effort to promote second careers for the Standardbred horse after racing. Promotional attendance at equine events to showcase the Program and the horses available has resulted in more exposure and 21 more adoptions in 2023 compared to the prior year.

The organization was re-accredited in year 2023 by the Standardbred transition alliance (sta), a national Program that validates best practices for non-profit entities. Upon inspection and monitoring of charitable business practices and horse management practices, as well as a review of professional ethics the organization has displayed both generally and in promotion and publicity efforts, the annual accreditation validates operations and gives supporters confidence that their monies are being used in the most beneficial ways.

Income and expenses from Program income and operations activities.