Program areas at BID
Community activities: produced community events including the Rosslyn jazz festival, outdoor concerts, holiday activities, summer film series, marine Corp marathon sponsorship, and events to support Rosslyn retailers.
Operational services: cleaning and snow removal for Rosslyn sidewalks and public areas, removal of graffiti; collection of trash and recyclables from rbic-installed trash receptacles; information services for visitors; reporting of safety hazards to the county; off-duty police program to support safety, engagement and traffic issues.
Marketing and promotion: marketing the Rosslyn Business Improvement district and events produced by the organization; periodic distribution of the Rosslyn weekly email newsletter for workers and residents; sponsorships for attracting conferences and other events to Rosslyn; public relations campaign about Rosslyn; and information dissemination and other marketing tools.
Economic development: developed and implemented stakeholder relationship management program in support of district economic growth; gathered Business demographic data to enable analytics; conducted outreach activities to promote economic and regional benefits of the Rosslyn Business Improvement district.
Public realm improvements: landscaping and beautifiation of public areas within the Rosslyn bid; designed, installed and maintained streetscape element, temporary public art and Rosslyn entryway enhancements; facilitated urban planning processes for new development projects.