EIN 38-2445256

Southwestern Michigan Tourist Council

IRS 501(c) type
501(c)(6)
Num. employees
3
Year formed
1982
Most recent tax filings
2023-12-01
NTEE code, primary
Description
To create an awareness within the tri-county area (berrien, cass and van buren) of the importance of tourism and its impact on the economy and quality of life that will serve the interests of individual business and residents; and to reflect the quality to the tourist/traveler making the Southwestern Michigan tri-county area a major travel destination. Help to attract vacationers to s.w. Mi and to educate them on what the area has to offer.
Total revenues
$1,990,914
2023
Total expenses
$1,718,322
2023
Total assets
$2,893,895
2023
Num. employees
3
2023

Program areas at Southwestern Michigan Tourist Council

Shoreline promotional - to conduct ongoing promotions to attract vacationers to southwest Michigan and to educate them on what the area has to offer. Promotion includes travel shows, advertising, distribution of brochures and website.
Tourist travel center - to operate a travel information center and to answer travelers questions, distribute brouchures,and provide maps.

Personnel at Southwestern Michigan Tourist Council

NameTitleCompensation
Marcy SimpsonExecutive Director$69,386
Millicent HuminksyPast Former Executive Director$92,049
Millicent HuminskyPast Executive Director$59,515
Mike NadolskiTreasurer$0
Anne VonkSecretary$0
...and 3 more key personnel

Financials for Southwestern Michigan Tourist Council

RevenuesFYE 12/2023
Total grants, contributions, etc.$0
Program services$1,947,998
Investment income and dividends$42,916
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$0
Net income from fundraising events$0
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$0
Total revenues$1,990,914

Form 990s for Southwestern Michigan Tourist Council

Fiscal year endingDate received by IRSFormPDF link
2023-122024-03-07990View PDF
2022-122023-03-17990View PDF
2021-122022-04-12990View PDF
2020-122021-06-30990View PDF
2019-122020-09-23990View PDF
...and 9 more Form 990s
Data update history
May 26, 2024
Posted financials
Added Form 990 for fiscal year 2023
May 21, 2024
Updated personnel
Identified 2 new personnel
November 25, 2023
Posted financials
Added Form 990 for fiscal year 2021
June 18, 2023
Posted financials
Added Form 990 for fiscal year 2022
June 15, 2023
Updated personnel
Identified 1 new personnel
Nonprofit Types
Business and community development organizationsConvention and visitors bureaus
Issues
Community improvementEconomic development
Characteristics
State / local level
General information
Address
2300 Pipestone Rd
Benton Harbor, MI 49022
Metro area
Niles, MI
County
Berrien County, MI
Website URL
swmichigan.org/ 
Phone
(269) 925-6301
IRS details
EIN
38-2445256
Fiscal year end
December
Taxreturn type
Form 990
Year formed
1982
Eligible to receive tax-deductible contributions (Pub 78)
No
Categorization
NTEE code, primary
S30: Economic Development
NAICS code, primary
561591: Convention and Visitors Bureaus
Parent/child status
Independent
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