EIN 80-0199088

The BrandLab

IRS 501(c) type
501(c)(3)
Num. employees
150
Year formed
2008
Most recent tax filings
2024-06-01
NTEE code, primary
Description
The Brandlab aims to change the face and voice of the marketing industry by offering year-round programming through its College and Beyond program, which includes skills training, mentorship opportunities, and financial scholars. Its Spark program provides hundreds of high school students with exposure to career pathways through in-classroom engagement, career panels, and field trips. The approach is experiential and designed to inspire the next generation of marketers.
Total revenues
$1,769,549
2024
20202021202220232024$1m$2m$3m
Total expenses
$2,491,085
2024
20202021202220232024$0$2m
Total assets
$1,004,516
2024
20202021202220232024$1m$2m$3m
Num. employees
150
2024
202020212022202320240100200

Program areas at The BrandLab

Access - 97% of interns feel confident in their career pursuits, and 100% of partners are eager to continuedeveloping and hiring them.
Equity - over 350 participants attended our fearless conference, with 98% rating it as one of The best they'veever experienced.
Exposure - exposed more than 1,500 young people to career paths in marketing and advertising.
Opportunity - awarded nearly $100,000 in scholarships, creating long-term opportunities for future leaders.

Who funds The BrandLab

Grants from foundations and other nonprofits
GrantmakerDescriptionAmount
Windhover FoundationThe Brandlab Milwaukee$166,666
General Mills FoundationOperating Support$40,000
The Minneapolis FoundationSupport of Minneapolis Chapter$30,500
...and 11 more grants received

Personnel at The BrandLab

NameTitleCompensation
Kelli WilliamsChief Executive Officer
Michael WurthDevelopment Director
Michaela ClubbProgram Director
Ashlynn WhitcombOperations Manager
Natalie LozinskiEvents Manager
...and 13 more key personnel

Financials for The BrandLab

RevenuesFYE 06/2024
Total grants, contributions, etc.$1,286,285
Program services$355,976
Investment income and dividends$17,035
Tax-exempt bond proceeds$0
Royalty revenue$0
Net rental income$0
Net gain from sale of non-inventory assets$0
Net income from fundraising events$110,253
Net income from gaming activities$0
Net income from sales of inventory$0
Miscellaneous revenues$0
Total revenues$1,769,549

Form 990s for The BrandLab

Fiscal year endingDate received by IRSFormPDF link
2024-062024-12-09990View PDF
2023-062024-01-27990View PDF
2022-062023-03-30990View PDF
2021-062022-04-13990View PDF
2020-062021-04-06990View PDF
...and 10 more Form 990s
Data update history
October 23, 2024
Received grants
Identified 1 new grant, including a grant for $25,000 from American Endowment Foundation
October 23, 2024
Updated personnel
Identified 13 new personnel
June 4, 2024
Posted financials
Added Form 990 for fiscal year 2023
May 22, 2024
Updated personnel
Identified 1 new personnel
May 20, 2024
Used new vendors
Identified 2 new vendors, including , and
Nonprofit Types
SchoolsEducational service providersCharities
Issues
EducationHuman servicesChildren
Characteristics
Fundraising eventsCommunity engagement / volunteeringProvides scholarshipsGala fundraisersTax deductible donationsAccepts online donations
General information
Address
PO Box 8159
Minneapolis, MN 55408
Metro area
Minneapolis-St. Paul-Bloomington, MN-WI
County
Hennepin County, MN
Website URL
thebrandlab.org/ 
Phone
(612) 483-0167
IRS details
EIN
80-0199088
Fiscal year end
June
Taxreturn type
Form 990
Year formed
2008
Eligible to receive tax-deductible contributions (Pub 78)
Yes
Categorization
NTEE code, primary
B90: Educational Services
NAICS code, primary
6116: Other Schools and Instruction
Parent/child status
Independent
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