Travel Paso

As the official Destination marketing organization for Paso Robles, Paso Robles Destination markets the brand Destination through a variety of programs including paid advertising (digital, print, & social media platforms), earned media (public relations & hosting journalists), owned media (press releases & stories), social media engagement, and engagement with Travel trade to include international tour and Travel, plus meetings and conferences and participation in key consumer Travel trade shows. The organization also supports local special events through a community partnership program.