Program areas at Vizcaya Museum and Gardens Trust
Learning and community engagement:the visitor experience and community partnerships, programs & interpretation departments engage a broad public through innovative and inclusive learning opportunities, including daytime visitation experiences and school and community programs. Visitation: Vizcaya welcomed 317,401 visitors through general admission, programs and events (including the farmers market) during fy 22-23. This included 19,704 complimentary tickets and 5,557 reduced price tickets. Complimentary admission redemptions included 5,896 to snap ebt cardholders; 3,508 to veterans and active military members; 781 to military families through the blue star program; 1,567 to individuals with a disability; 3,126 to local library passholders; and 291 through culture shock miami. Farmers market: the weekly Vizcaya village farmers market, with non-profit market manager urban oasis project, featured an average of 20 weekly vendors selling fresh local food and produce. Over 29,000 community members participated in the market and associated programs. School programs: Vizcaya continued to welcome back students for in-person school tours and served over 3,700 from across miami-dade. Vizcaya introduced "creative Vizcaya" for high school students to participate in hands-on workshops with artists, inspired by the estate's art and architecture. Community programs: monthly "Vizcaya lates" welcomed approximately 6,500 community members to connect with each other, artists and miami's history. In honor of women's history month, Vizcaya inaugurated the "musical Vizcaya" series with partners hued songs and illuminarts, creating three operatic performances on influential local women. The annual family program "wild Vizcaya" returned in march to explore the estate's biodiversity after dark. Partnerships: Vizcaya continued to develop partnerships with indigenous communities in south Florida, forming an advisory committee to co-create our land acknowledgment statement and collect oral histories with support from fiu's wolfsonian public humanities lab. Vizcaya also formed the teen environmental council, a teen-led program that focuses on environmental conservation. Photography permits: Vizcaya continued to be a popular photo destination, selling 2,097 personal daytime photography permits.
Art and living living collections management:the art & artifact stewardship and horticulture & sustainability departments oversee research, care, conservation, exhibition, and interpretation of Vizcaya's art and living collections, including the historic interiors, the Gardens, and the grounds. The latter also oversees institution-wide sustainability initiatives. Contemporary arts program (cap): Vizcaya installed wish towers, a site-specific sculpture by puerto rican artists jaime and javier suarez berrocal. The exhibit was accompanied by a well-attended public opening and the "nature talks" lecture series, addressing the natural environment and climate change. Art and artifact conservation: the conservation of the barge herm sculptures, the casino murals on the garden mound, and the swimming pool grotto were all significantly advanced. Plant collections: Vizcaya completed development of its cattleya orchid collection, representing more than 500 plants, along with its application to submit this collection to the american public Gardens associations' plant collections network. Rose garden: Vizcaya partnered with american rose trials for sustainability, an organization dedicated to sustainable rose cultivation, to create a rose trial garden featuring 80 plants that have been bred and selected for optimum performance one of two such Gardens in Florida. Sustainability: successfully developed and implemented rental event composting and recycling programs. Diverted enough compostable waste to create more than 10,000 pounds of finished compost, which has been reused in the Gardens and new urban farm areas.
Facilities maintenance services:all capital and maintenance initiatives managed by the facilities department are directly related to the preservation of Vizcaya's campus of national historic landmark buildings and central to our mission. Custodial services are focused on maintaining public spaces for the benefit of visitors participating in educational experiences and events. Village capital projects: the demolition of the non-historic Museum building on Vizcaya's property was completed; renovation of the historic paint shop into horticulture facilities, creation of buffer and wall, and renovation of the historic superintendent's house into a grab-and-go cafe were significantly advanced and will be completed in fy 23/24. East property capital projects: main house building management system, living room subfloor assessment, service area soil remediation, and 40/50-year recertification were advanced or completed.
Other programs:vizcaya's safety & security, marketing & communications, technology & digital initiatives, and facility rentals departments provide other program services. Safety & security services: provided 24/7 protection of art and living collections; buildings and grounds; daytime visitors; and evening program and event attendees. Vizcaya upgraded its security surveillance system, enhancing access control and monitoring. Marketing & communications: engaged the public by encouraging participation through digital and other media. Vizcaya worked with over 12 social media influencers globally, in collaboration with the gmcvb and visit Florida, to create lifestyle content promoting visitation. Vizcaya leveraged geofencing ads to reach more than 500k users. Technology & digital initiatives: Vizcaya began the development of a new sharepoint-based intranet and research into identifying the organization's first digital asset management system. "beyond Vizcaya": Vizcaya completed the second season of this online storytelling project (beyondvizcaya.com), featuring community-sourced interviews on the natural environment and climate change in south Florida. Facility rentals: Vizcaya had great success in fy 22-23, with 121 events generating $2,849,000 in revenue due to pent-up demand from the covid-19 pandemic.