Western Folklife Center

"the national cowboy poetry gathering" is a grand celebration of Western people, their lifestyles and traditions. As january turns to february, cowboys, ranchers, rural and urban people travel en masse to the small community of elko, Nevada, to join with friends, family and all those who share their love of rural life in the west. Together, they listen to poetry and music, learn about cowboy culture in the u.s. and around the world, experience great art, watch Western films, learn a craft, and gather together to eat, drink and swap stories. For the last 30 years, thousands of people - both rural and urban - have made this pilgrimage time and time again.

Cultural programs and other events are activities, which includes a museum, exhibits, and revolving collections to enhance and promote the cowboy cultural heritage.

Merchandise sales - the Center maintains a year-round cultural Center in the historic pioneer hotel building located in elko, Nevada, from which it provides cultural events and merchandise sales to both members and the general public to facilitate a year-round experience, understanding, and appreciation of the diverse cultural heritage of the american west.

Media services include radio and television shows promoting Western american music and poetry, along with cd's and dvd's based on original fieldwork.